Directors: MIKE+JIM of Art Practice
Client: Hyundai
Agency: Innocean
Project Name: Quality Is Not a Luxury
Directors: MIKE+JIM of Art Practice
Production: ProdCo
Founding Partners / EPs: Zico Judge & Ian Pons Jewell
Managing Director / EP: Emma Wilcockson
Head of Production: Kerry Haynie
Producer: Doochy Moult
Production Manager: Nicola Sims
Directors Assistant: Arthur Andre
Director of Photography: Octavio Arias
Client: Hyundai
President and Global Chief Operating Officer: Jose Munoz
Chief Executive Officer: Randy Parker
Chief Marketing Officer: Angela Zepeda
Director of Marketing: Kate Fabian
Sr. Group Manager Marketing + Advertising: Dominique Branham
Sr. Manager, Emerging Platforms & Social Media Marketing: Paul Meyers
Manager, Advertising Production: Doris Cemeka
Agency: Innocean
Chief Creative Officer: Jason Sperling
SVP Executive Creative Director: Gui Borchert
VP Group Creative Director: Tony Kalathara
VP Group Creative Director: Ryan Scott
Sr. Art Director: Sumner Mahaffey
Sr. Copywriter: Jagger Moore
SVP Head of Production: Nicolette Spencer
VP Director Content Production: Melissa Moore
Sr. Producer: Kelli Denyer
SVP Managing Director: Jeremy Asselin
VP Account Director: Lester Perry
Sr. Account Executive: Gary Camara
Director of Business Affairs: Andres Recalde
Sr Business Affairs Manager: Amanda Snelling
Business & Legal Affairs Manager: Gretel Pernas
Director of Product Management: Charlie Ashby
Editorial: The Den
Editor: Tobias Suhm
Sr Cutting Assist: Josh Miller
Sr Producer: Kortney Rubottom
Sr EP: Jennifer Mersis
VFX: Time Based Arts
Executive Producer: Tom Johnson
Producer: Sian Jenkins
Colourist: Simone Grattarola
2D Lead: Leo Weston
2d Compositors: Matt Jackson, Chris Fraser, Grant White,
CG Lead: Sam Osborne
CG Artists: Dan Lane, Bethan Williams, Joe Ibbett, Federico Vanone, Ben Cantor, Oliver Lémery, Nick Smalley
VFX: Selected Works VFX
Creative Director : Francois Roisin
VFX Supervisor : Francois Roisin
CG Lead : Dave Hempstead
CG Artists : Chris Clough, Josh Curtis, Paweł Łuszczak, Volker Heisterberg
2D Lead : Pete Hodsman
2D Artists : Ben Turner, Caio Sorrentino, Johan Alfort, Valeria Scalamandre
Online Lead : Dave Wishart
Online Artists : Emma King, Kristina McDaid
Head of Production: Kate Ryan
Producer : Nicola Simmons
Audio Post Production: String and Tins
Sound Design + Mix: String & Tins
Audio Producer: Laura-Leigh Smith
Sound Designers: Will Cohen, Lawrence Kendrick, Jim Stewart
Foley: Cobblestone Foley
Music: Jeremy Turner Music
Executive Producer: Skyler Courter
Composers: Jeremy Turner & Owen O’Neill
Mix: Lime Studios
Executive Producer: Susie Boyajan
Producer: Cassie Underwood
Audio Mixer: Jeff Malen
Audio Assistant: Victoria Cortez
Service Production Spain: Blur
Managing Director / Partner: Inés Segura
Producer: Verónica Palés
Head of Production: Pablo Herraiz
Production Manager: Marc Martinez
Prod. Coordinator: María Sanz
Talent Coordinator: Ia Lansaque
PA: Sofía Navarro
Office PA: Blanca Cividanes
Ian’s Driver: Beto Canut
Prodco Driver: Olamide Adisa
Agency Driver: Ricky Pons
Agency & Client Driver: Aitor García
Crew Drivers: Oriol Recasens, Milan Mitrovik, Albert Frau, Jesús Quintana,
Leo Ruiz Ayala, Pedro Gall, Gerardo Sesín
Video Village PA: Marco Spelleta
Helpers: Aaceli (Kaizen)
Unit Manager: Javi Ortega
Location Manager: Mauri Valldeperas
ADs
1st AD: Lucas Cuevas
2nd AD: Marc Graells
3rd AD: Isa Loprete
Director Trainee: Bruna Martínez
Camera Department
1st AC: Adrián Rodríguez
2nd ACs: Pasha Chui & Nadia Salmerón
VTR: Pere Estupinya
VTR Assistant: Iu Gorina
DIT: Ibon Esparza
Script: Gloria Soriano
Steady Cam: Dennis Noyes
Steady Cam Assistant: Esteban Rodríguez
Camera Truck: Sergio Gómez
Lighting Department
Gaffer: David Felices
Best Boy: Francisco Felices Fontclara & Angelo Vernetti
Desk Operators: Alejandro Narvaez Coronado & Ignacio García Egea
Sparks: Abel Rodriguez Polo, Juan Planas Cortada, Pau Galarza Serra, Jesús Estarregui Gomez, Joan Bustos Pleguezuelos, Martí Molas i Serra, Francisco Javier Vazquez Navarro, Jan Montero Parellada, Enrique Manuel Cantero, Carlo Vernetti Blina, Nicolas Arana Tomas, Julia Riu Jacas, Daniel Cumí Sanjurjo, Manuel Fernandez Parra, Silvia Rodríguez Justicia
Grip Department
Key Grip: Dani de Juan “Pulpo”
Grip: Adri Argüelles
Rigger Studio: Miguel (Another Light)
Sound
Sound Technician: Carles Prats
Boom Operator: Juan Escriu
Art Department
Production Designer: Iván Triviño
Art Director: Nuba García
Props Buyer: Ana María Peiró
Set Decorators: Luciano Cores, Roberto Puezuel, Ferran Cortés, Mónica Melo
Retoque: Tomás Navarro
FX
FX Supervisor: Juan Carles Dávila
FX Technicians: Ezequiel López, Roger Méndz, Sergio Macías, Jesús Durán
Make Up & Hair Department
MUH Artist: Eva Quilez
MUH Assistants: Cristina Gydayol, Marta Xipell, Álvaro Sánchez, Karol Fernández
MUH FX: Antonio Naranjo
MUH FX: Cristina Asenjo, Marcos Sagasta, Paula Gámez, Lorena Sánchez
Stylist Department
Stylist: Carolina Galiana
Stylist Assistant: Paula López de Murilla, Isabella Innocenzi, María Aznar, Bruna Castillo
Wardrobe FX: Sandra Requena
Wardrobe Truck: Víctor Sánchez
Other
Car Care: Ernest Schrupstock & Ferran Guillén
Hero Car Transportation: Antonio Cruz & Francesc Martorell
Security: Adesan